Sales Activity Management

Effectiveness Tracking

Effectiveness Tracking


MoData’s sales analytics software gives you the ability to get into the ins and outs of your sales numbers. Track the effectiveness of your sales processes to see what works and what needs improvement. Let the numbers guide you!

Effortless A/B Testing


A/B testing can be very powerful if executed correctly. And it just got easier with MoData. Our effortless A/B testing model allows you to challenge your new sales tactics and see exactly how effective they are. No more complications. Just a few clicks and you’re there!

Effortless A/B Testing
Marketing Budget Distribution Optimization

Marketing Budget Distribution Optimization


Prioritize resources and allocate budget with confidence. Establish marketing channel "attribution" metrics by real contribution to the top line sales numbers. Marketing budget distribution just got easier. Back your decisions with data.

Ease of Use


From website metrics to AD campaigns. From email campaigns to content marketing. Results are merged and delivered as ready to use "Pads". Optimize your process like never before!

Ease of Use

Role Specific Insights

Quality of MQL

Quality of MQL

Establish quality metrics for your MQL. Measure your total contribution to the top line. Prioritize campaigns that are producing results in terms of deal closure

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Rejected Lead Analysis

Rejected Lead Analysis

Reducing the time your team is spent on leads which eventually get rejected is one of the most underestimated driver of marketing productivity. Identify how many of the "rejected" leads eventually end up as MQL and why ?

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Marketing Attribution

Marketing Attribution

Identify what flows through marketing funnel are resulting in "closed deals". Establish structured criteria for every campaign. Make your marketing investments work for you. Make informed decisions.

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